Blog | Play Octopus

Octopus Expands Into 21 New U.S. Markets

Octopus Interactive Announces Expansion Rideshare Media Platform Accelerates Growth With Expansion Into 21 New U.S. Markets BETHESDA, Md., – Octopus Interactive, the largest network of interactive screens inside of Uber and Lyft vehicles, announced today that the company is rolling out in 21 new markets across the nation. Octopus now boasts an expansive footprint across 190 DMAs […]

April 22, 2021

Introducing 21 New Markets!

We are spreading our tentacles even further and welcoming new drivers from all over the country with 21 new markets in 2021! Octopus is now in 42 total cities spanning the United States! Know any drivers in our newest areas? Be sure to refer them to Play Octopus! Each driver you refer = at least […]

April 20, 2021

Octopus Hails Nielsen for In-Uber Ratings

Ride-share cars are preview for autonomous vehicles Octopus, a venture-backed technology company with a network of interactive video screens in 15,000 Lyft and Uber cars, has made a deal to be included in Nielsen’s Digital Content Ratings, starting in the second quarter. Octopus already sells ads to Fortune 50 firms based on its own first-party data, […]

April 15, 2021

Octopus Bolsters Revenue Team with Industry Veterans

3 New Senior Advisors Will Drive Sales for Rideshare Advertising Platform BETHESDA, Md., Feb. 03, 2021 (GLOBE NEWSWIRE) — Octopus Interactive, the largest network of interactive screens inside Uber and Lyft vehicles, announced today that it had hired three accomplished media veterans — Jack Randall, Dan Thomas and Dave Kupiec — as Senior Advisors with a focus on […]

February 5, 2021

Octopus Interactive Recognized as One of Ad Age’s Best Places to Work

Distinction Recognizes Company Culture, Employee Satisfaction BETHESDA, Md., Jan. 12, 2021 (GLOBE NEWSWIRE) — Octopus Interactive, the largest network of interactive screens inside Uber and Lyft vehicles, announced today that it has been named one of the Best Places to Work for 2021 by Ad Age, a daily must-read for an influential audience of decision makers […]

January 14, 2021

Octopus Treasure Hunt is BACK

Octopus Treasure Hunt will appear randomly on the tablet. Riders can dig in the sand (by swiping the screen) to see if they win a prize. If they reveal three treasure chests, they win a $10 Amazon gift card. We will ask for the rider’s phone number to instantly text their prize. LIMITED TIME PROMOTION […]

August 19, 2020

Octopus Platform Update

August 10th, 2020 Greetings and welcome to an August 2020 update on the Octopus platform. Despite seeing pandemic-related declines in ridership and engagement throughout Q2, we are now seeing solid recoveries in Q3. Please read on for more details and always feel free to reach out with questions to Kyle Roll, our Director of Marketing […]

August 10, 2020

Octopus Appoints Media Industry Veteran Bennett Fogel as Chief Commercial Officer

July 29, 2020 — Octopus Interactive, the leading rideshare advertising platform, has appointed Bennett Fogel as the company’s new Chief Commercial Officer. Bennett joins Octopus from Aura Financial, a fintech small dollar lending platform where he was Chief Revenue Officer. Prior to Aura, Bennett was the Chief Revenue Officer of NCM, the nation’s leading Cinema Network. While at NCM, […]

August 5, 2020

Octopus Interactive presents innovative new “rideshare” marketing platform at IAB NewFronts 2020

Octopus Interactive, the largest network of interactive screens inside Uber and Lyft vehicles was a first-time presenter at the Interactive Advertising Bureau NewFronts 2020, the leading digital advertising gathering. Octopus presented The Daily Ride to provide insights around the growing trend of rideshare marketing. Topics included the total addressable market, rideshare passenger demographics, current market opportunities, the future of […]

July 13, 2020

Announcing Valentine’s Week 2020

It’s Valentine’s Week! Love is in the air! February 14th is Valentine’s Day, and we are celebrating all week. Each day this week, we will be giving away bonus points to contest participants. Plus, one lucky driver will win a FREE “Date Night” prize pack which includes a romantic dinner for two, extra spending cash, […]

February 9, 2020

Driver News